Uniform design/
our European concept for Sony Ericsson shops

where the brand comes to the individual: for Sony Ericsson we developed and integrated concept from the complete shop fitting to shop-in-shop solutions and the product display. form, colours, surfaces and communication are defined in the guidelines so that the concept satisfies all practical requirements and the brand is uniformly and powerfully presented at every location. we were responsible for the design as well as the production of the furniture, logistics and communication with the dealers - complete integration!

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